Meet the team

LILIAN ROMERO

Principal Partner - Strategy & Transformation Expert

Lilian Romero spearheads our Strategy and Transformation practice, guiding organizations through significant change with a focus on strategy execution, digital transformation, and business growth. With a rich history in the advertising, eCommerce, and payments industries, Lilian brings a wealth of experience from his roles in leading Australian and international firms. Notably, his tenure at Australian Payments Plus as Strategy Lead marked his as a key figure in driving strategic direction and performance management, while his leadership in strategy transformation and risk management at oOh!media significantly impacted the outdoor advertising landscape.

Before founding his consulting business, Lilian played pivotal roles at Adshel and THE ICONIC, where he led enterprise PMO, business transformation initiatives, and agile transformations, contributing to these companies' rapid growth and digital prowess. His international experience encompasses over two decades of working in shared services and international hubs, embodying success in a variety of functional environments including technology, operations, and corporate planning.

Lilian’s consulting proficiency is underscored by his ability to establish senior-level relationships, drive change, and improve performance across multiple sectors. His work spans notable achievements such as the digitization of advertising platforms, development of strategic planning frameworks, and implementation of agile operating models, making tangible impacts on business efficiency and growth.

A passionate advocate for continuous learning and philanthropy, Lilian has also made significant contributions to the social sector, demonstrating her commitment to creating positive change both within and outside the corporate world.

REMI ROQUES

Principal Partner - Digital Innovation Leader

Remi Roques is at the forefront of our Digital Innovation and Technology practice, dedicated to steering organizations through the complexities of digital transformation and innovation. With a robust background in both corporate and startup environments, Remi specializes in leveraging technology to drive business growth, operational efficiency, and customer engagement. His journey includes impactful roles at prestigious firms where he's championed digital strategy, product development, and technological innovation.

Before embarking on his current path, Remi made significant strides at renowned global corporations, contributing to their digital evolution and market expansion. His expertise spans across strategic planning, digital marketing, e-commerce solutions, and the integration of cutting-edge technologies to foster environments of continuous improvement and innovation.

Remi’s extensive experience working across Europe and Asia has endowed him with a unique global perspective and an adeptness at navigating diverse business cultures. He has successfully led multidisciplinary teams in the pursuit of transformative digital initiatives, achieving remarkable results in customer experience enhancement, revenue growth, and digital ecosystem development.

A visionary in the digital realm, Remi’s approach is characterized by his entrepreneurial spirit, his commitment to agile methodologies, and his passion for creating synergies between technology and business strategy. His consulting prowess is marked by a series of successful engagements that have empowered organizations to thrive in the digital age.

Remi is not only a leader in digital innovation but also a mentor and advocate for embracing change, continuously pushing the boundaries of what's possible with technology to achieve sustainable business success.